Global market research company Euromonitor International explores how commerce will evolve by 2040 in a new white paper launching on Oct. 22 at Money20/20 USA.
New commerce avenues and business models will emerge as technology transforms venues, homes and stores over the next 20 years. “Commerce 2040: Revolutionary Tech Will Boost Consumer Engagement” identifies tech-driven concepts and key features across these three environments that will redefine how consumers live, shop and play, creating new commerce occasions as a result.
The rise of digital commerce and delivery will lead to a remodel of storefronts. Retailers will carry less inventory, repurposing the space into experiential centres. Shoppers could test products in a virtual representation of where usage will take place. Facial recognition will personalise shopping trips, tailor offers and automate the checkout process.