KUALA LUMPUR, 5 February 2020 – FWD Takaful Berhad (formerly known as HSBC Amanah Takaful (Malaysia) Berhad) (“FWD Takaful”) today signed a partnership agreement with Naluri Hidup Sdn Bhd (“Naluri”) to offer a Digital Therapeutics Program to customers of FWD Care Direct – its first online Family Takaful cancer plan.
Naluri’s offering is aligned with FWD Takaful’s customer digitalisation journey in making a positive difference in people’s lives especially to those dealing with cancer. The program will allow FWD Care Direct customers to activate an account with Naluri at the point of claims as a holistic approach to health maintenance post-diagnosis.
Naluri is the region’s first human-driven, AI-augmented digital treatment program that delivers quantifiable health outcomes and helps healthcare payors save on avoidable healthcare costs through structured, multi-disciplinary, behavioural, and psychological coaching that helps people cope with chronic disease and improve mental health.
“We’re excited to partner with an innovative takaful provider like FWD Takaful who is rethinking takaful beyond just protection, but also to enhance the quality of life of its customers who’re dealing with cancer. Naluri’s digital application will provide access to health coaching that combines much needed, but often neglected, psychological support with disease and lifestyle management.”
Azran Osman-Rani, Naluri’s Chief Executive Officer
There are 6 features available in the digital application to support the need to build long-term healthy habits, which include Professional Health Coaching, Daily Interactive Modules, Photo Food Journaling, Digital Thought Journal, Home Screen & Planner and Connected Weighing Scale.
FWD Care Direct plan is quick and easy to apply online and provides instant coverage from RM100,000 to RM250,000. The plan offers a 100% pay-out upon diagnosis of cancer, even at the early stage to assist customers with their cancer treatment.
Apart from covering individuals, FWD Care Direct also offers cancer protection for the entire family of 4 in one single plan. Family members can continue to enjoy the benefit, even after the certificate owner has been diagnosed with cancer.
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