KUALA LUMPUR, 9/6/2021 – XERO, the global small business platform, has been named the 2021 Asia-Pacific small and medium enterprise (SME) Accounting Software Vendor of the Year by global research and consulting firm, Frost & Sullivan in its 2021 Best Practices Awards. The awards celebrate best-in-class companies that have accomplished innovative or disruptive breakthroughs in their industries and continually demonstrate excellence.
Winners were selected based on their performance against three key strategic imperatives: disruptive technologies, transformative mega trends and new business models. Successful companies overcame the challenges posed by these imperatives and leveraged them to drive innovation and growth. Winners were also assessed against criteria including leadership focus, brand equity, financial performance, dedication to continued innovation and addressing customers’ unmet needs.