KUALA LUMPUR – UOB Asset Management Ltd (UOBAM) is seeing a surge in online corporate investing, with the number of users in Malaysia, Singapore and Thailand on its digital investment portal for corporate investors, UOBAM Invest, jumping 330% over the last 18 months.
Its total assets under management (AUM) on the online portal also surpassed RM3 billion, it said in a statement today.
UOBAM said the rising trend on the UOBAM Invest online portal reflects the increasing demand from corporate investors for sharper digital solutions that offer round-the-clock access and the flexibility to make real-time changes to their investments and personalised portfolios.
UOBAM Invest’s Digital Adviser, which is the first robo-advisory service dedicated to corporate investors in Singapore and Malaysia, features an algorithm-based portfolio planner that enables users to invest in customised portfolios of UOBAM’s funds and global exchange-traded funds (ETFs).
Corporate investors can also choose the Fund Direct service to build and to manage their own portfolio of funds.
“About three in five UOBAM Invest users were new customers to UOB Group. Many of the users are small- and medium-sized enterprises (SMEs) that are reaping the benefits of digitalisation in all aspects of their operations,” said UOBAM.
Through UOBAM Invest, these companies have direct access to and greater control over their discretionary investments online, so as to optimise returns and to increase their liquidity more effectively.
Strong demand for bond funds and stable returns
Corporate investors’ interest in and demand for online investing continue to rise given the restrictions in face-to-face interactions amid the COVID-19 pandemic. The number of transactions made on the UOBAM Invest online portal this year to date is already more than 60% of the total in the whole of 2020.
“Against the backdrop of a low interest rate environment in the country, UOBAM has seen strong demand from corporate investors for bond funds, including Islamic bond funds, that offer stable returns,” it said.
As at 30 June 2021, the bond funds, such as the United-i High Quality Sukuk Fund and the United Conservative Bond Fund, had a total AUM of more than RM200 million on UOBAM Invest, a 66% growth this year to date.
In helping to steer corporate investors towards sustainable investments and in line with their growing emphasis on investing with purpose, it has also made available more environmental, social and governance (ESG)-focused funds, such as the United-i Asia ESG Income Fund, on UOBAM Invest.