KUALA LUMPUR, 19/7/2021 – Samsung Electronics Co., Ltd in Southeast Asia is partnering with Shopee, the leading e-commerce platform in Southeast Asia, for the third edition of Super Brand Day on July 21-22 in Malaysia. Themed ‘Deals that Dazzle’, consumers can look forward to attractive savings on their favorite Samsung products, and also enjoy specially timed discounts on Shopee Live.
As Southeast Asia continues to see a rising volume of online purchases and higher consumer spending, e commerce remains an important channel for Samsung to expand its reach and growth. This year’s Samsung Super Brand Day is tapping on this trend to address consumers’ increasing need for value and convenience. The shopping campaign offers irresistible deals across various Samsung products such as the latest smartphones, tablets, wearables, TVs and digital home appliances to consumers across the region.