KUALA LUMPUR, 12/8/2021 – The Malaysian Investment Development Authority (MIDA) organised a virtual Start up Pitching Session MIDA-Cyberview Series I/2021 to promote domestic start-ups tie-ups among industry players and active investors.
The session themed “Technology Adoption towards Industry” was a milestone collaboration between MIDA and Cyberview Malaysia to assist the local start-ups in marketing their products and services to the needs of industries and societies, initiate research-industry collaboration, converting research output into innovation and identifying the right market for investor funding.
Malaysia is well positioned as a hub for start-ups to attract the best global entrepreneurial talents to be based here. The nation had the advantage of being an English-speaking society, multicultural, with high-level tertiary education enrolment, relatively high-skilled workforce and is ranked high in global indices in terms of competitiveness and ease of doing business.
Mr. Ahmad Khairuddin bin Abdul Rahim, Deputy Chief Executive Officer (Investment Development) of MIDA, in his opening address, highlighted that “In order to drive business growth and staying relevant in current norms, business leaders, including those small and medium-sized entrepreneurs (SMEs) must creatively embrace innovation into their business models. A willingness to invest in innovation and shift from conventional processes is a stepping stone to build new growth engine; more so with the adoption of digital technology.”
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