MDRT Family of Brands expand definition of success in the profession with new awards and rankings

KUALA LUMPUR – The MDRT Family of Brands, which includes MDRT for high-performing financial services professionals, the MDRT Academy for aspiring MDRT members, and MDRT Global Services for leaders in financial services, has added to the portfolio of honors available for exceptional members – and their companies.

MDRT has redefined and added new categories within its annual Company Rankings to recognise companies that successfully invest in membership growth, retention and longevity. In addition to this, MDRT Global Services is introducing the MDRT Culture of Excellence Awards, which recognizes agency leaders who cultivate excellence in productivity, retention, recruitment, and more.

With these new initiatives, the MDRT Family of Brands recognizes and elevates the exceptional performance of companies and financial services professionals.

MDRT Expanded Company Rankings

Using a more holistic approach to measuring achievement, MDRT will restructure and add new categories to its Company Rankings beginning in 2022. These new categories will recognize companies that achieve excellence in the areas of MDRT membership growth, retention and longevity – areas which demonstrate a commitment to investing in their advisors’ personal and professional development.

The 2021 Top 100 Companies (Global) saw five Malaysian companies make the list. These companies are AIA Bhd., Prudential Assurance Malaysia Berhad, Great Eastern Life Assurance (Malaysia), Hong Leong Assurance Berhad, and Allianz Life Insurance Malaysia Berhad.

The 2022 Company Rankings will be announced in early July.

MDRT Global Services Culture of Excellence Award

With the MDRT Global Services pilot program underway as the newest addition to the MDRT Family of Brands, members of this unique association are actively honing their leadership skills and establishing an MDRT culture of excellence within their agencies.

The Culture of Excellence Awards provide a framework for measuring success within MDRT Global Services, evaluating applicants according to an agency scorecard, which was developed following extensive research into key benchmarks for agency success.

The benchmarks identify six key aspects of successful agencies, including promotion, retention, recruitment, persistency, Whole Person, and membership in MDRT’s Family of Brands – aspects which set the requirements for award qualification.

MDRT Global Services Culture of Excellence Awards applications will be accepted between January and March of 2023, with winners announced in May 2023 and honored at a special awards ceremony at the MDRT Annual Meeting and MDRT Global Conference. Click here for more information about the Culture of Excellence Awards.

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