KUALA LUMPUR – Max Capital Management Holding Ltd (MCM) is expanding into the performance activewear industry delivering sensorial experiences to get the extra “win” for their customer’s style and performance with its grand opening slated to be held on June 26, 2022 (Sunday) located in Bukit Jalil Signature shop lot.
According to sources, the grand opening of Gear Up Malaysia flagship store will showcase a public fitness challenge and lucky draw giveaway to win up to RM 26,000 worth of products and many exciting games, challenges and refreshment exclusively for the public to come and celebrate this remarkable opening.
Gear Up Malaysia is aiming to be Malaysia’s ONE and ONLY sole distributor & retailer for high intensity athletic apparel, accessories and footwear brand engineered for performance glory and extraordinary people which enable them to reveal their character. Under MCM, the expansion started to dive into apparel products by collaborating with one of the internationally most popular athleisure multi-brand store, Gear Up.
The expansion will further expand the market in Malaysia and facilitate the products widely as well as provide a more convenient alternative for customers to get their high intensity athleisure wear throughout the country. As part of the expansion, and in response to consumer demand, MCM will open its first Gear Up Malaysia’s flagship store.
The store is designed to provide customers with a sensorial test-and-use area where they can touch, feel and experience the products before purchasing. At the store, they can now familiarise themselves with product layouts from accessories to body-wear and foot-wear, to make it easier for them to select the right gear to purchase.
The store prioritises the layout of products with season and collections labels that will further help customers to find their desirable product as they see in the store displays or on the official Gear Up Malaysia website; https://my.gearup.shop.
The interactive wall is set up with a diverse product lineup and another attraction that prompts new attraction for the customers. Applying the interactive concept with an LED display helps enhance product’s visualisation functionality to the customer.
Over and above, Gear Up has launched its official Gear Up Malaysia website at https://my.gearup.shop to allow the purchase of the product nationwide and worldwide.
As a result of today’s demanding lifestyle and health issues, Malaysians have started to shift their lifestyle towards healthy living. Group CEO and founder of MCM Group of Companies, Adj. Prof. Ts. Maxshangkar, believes that fitness will be the next biggest trend in Malaysia, henceforth it will be a great opportunity to boost the trend and awareness through the Malaysia’s flagship store opening, strengthening with the slogan of “Embrace the Freedom”.
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