KUALA LUMPUR – The first ever Paris Baguette Halal certified bakery manufacturing and distribution centre has been announced by the South Korean F&B company known as SPC Group.
In a statement by the Malaysian Investment Development Authority (MIDA), it was revealed that the facility will be called SPC Centre, Johor and set to start construction around the third quarter of 2022.
The note said that SPC Group will invest over RM130 million into the facility which is expected to be operational by June of next year.
Once the facility is up and running, a variety of items including bread, cakes, and desserts will be manufactured and distributed to the many Paris Baguette outlets in Southeast Asian nations such as Singapore, Vietnam, Cambodia, and Indonesia.
Additionally, SPC Group has plans for SPC Centre, Johor to become a production and distribution hub that will supply to halal markets in the future like the countries in the Middle East.
Furthermore, the 16,500 square metre facility, located at Nusajaya Tech Park (NTP), is also anticipated to create 100 new employment opportunities.
SPC Group chairman, Huh Young-in, explained that the SPC Centre, Johor, will be the cornerstone of the company’s Southeast Asia business expansion, which will pave the way for them to break into the Middle Eastern markets.
He said that SPC Group looks forward to being a contributor to the large international Halal food market potential, which he said has a market potential worth more than US$2 trillion.
He also stated that Malaysia was chosen as an ideal investment destination due to its Halal landscape.
Meanwhile, MIDA chief executive officer, Datuk Arham Abdul stated that Malaysia, being a pioneer in the Halal industry, has the responsibility to continue to lead and enable facilitation of the industry.
“MIDA in its capacity has facilitated 15 food manufacturing projects amounting to RM1.5 billion with dedicated Halal incentives, utilising state-of-the-art machineries and processes, creating 1,749 food-tech job opportunities in ‘ready-to-eat’ (RTE) products, bakery products, frozen food products, confectionery products, instant noodles, snack foods and processed poultry products,” he said.
The statement also had SPC Group saying that they would focus on the Muslim market through Halal certification. The Muslim market makes up 1.9 billion or 24% of the world’s total population.
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