MOSCOW, March 13, 2025 /PRNewswire/ — From the 13th to the 18th of March, Moscow, the Russian capital, will be the vibrant hub for the premier fashion event – Moscow Fashion Week. Renowned for introducing new, promising talents each season and fostering global dialogue within the fashion industry, this event has evolved into a welcoming platform for designers from emerging regions to leave a lasting impression. As the upcoming season approaches, the spotlight will once again shine on Asian fashion labels, alongside a diverse array of brands from Russia and beyond, gracing the runways of Moscow.
For Li Ying, a Chinese designer, the significance of Moscow Fashion Week in advancing her brand in Russia is unmatched: “Participation in Moscow Fashion Week is, I think, a great start for the development of my brand in Russia – and I am happy to have been given this opportunity.”
Li Ying, a designer from China, underlined the significance of Moscow Fashion Week for the development of her brand in Russia: “Participation in Moscow Fashion Week is, I think, a great start for the development of my brand in Russia – and I am happy to have been given this opportunity.”
Reflecting on the evolving ties between China and Russia, Li Ying, creator of the I-LA brand shared, “I am honoured to participate in Moscow Fashion Week. Since the establishment of diplomatic relations between China and Russia, the Chinese textile industry has developed rapidly, and over time, more and more Chinese brands are entering the Russian market. This not only promotes cultural exchange, but also shows the development of Chinese brands in the Russian market.”
Meanwhile, Indonesian designer REBORN29 by SYUKRIAH RUSYDI is eyeing a significant boost to their global presence through their participation in Moscow Fashion Week. Syukriah Rusydi explained, “I decided to participate in Moscow Fashion Week because it is a golden opportunity to introduce REBORN29 by SYUKRIAH RUSYDI to the Russian market and expand our international reach. Russia has a growing fashion industry with a strong interest in modest fashion, unique designs, and cultural storytelling with sustainability values.”
With its commitment to sustainability evident in concepts such as zero-waste production and the use of biodegradable materials, REBORN29 by SYUKRIAH RUSYDI embodies Moscow Fashion Week’s efforts to spotlight environmental conservation and support emerging markets in addressing environmental challenges.
Beyond the runway shows, Moscow Fashion Week promises an engaging lineup including a market for guests to shop their favorite clothing and accessories, a lecture hall, and the World Fashion Shorts Film Festival. This festival will showcase works by directors from the Philippines, Argentina, the USA, and Russia, offering a blend of creativity across cultures. Such a diverse array of formats not only fosters collaboration but also nurtures the visibility of budding talents within the fashion industry.
In addition to a diverse representation of Asian designers, Moscow Fashion Week will feature participants from various countries including South Africa, the USA, Spain, Armenia, and Tajikistan showcasing their collections. The event will host a significant number of designers from Russia. One of the anticipated shows at Moscow Fashion Week will highlight the Russian brand Addicted_to, prioritizing garments designed to remain relevant for multiple seasons. Following a similar ethos, the UNKE brand finds its inspiration in nature and transcends conventional trends. Another noteworthy Russian participant of Moscow Fashion Week is the CAPPAREL brand, renowned for its creation of unisex clothing, predominantly in black hues, each piece crafted with a distinctive cut and design.
In March, 180 brands, including noteworthy names from Asia, will come together in Moscow to present their collections to a global audience. With the upcoming season, Moscow Fashion Week is set to captivate international fashion experts, renowned journalists, heads of fashion weeks, and celebrities once more. The event’s reputation as a genuine catalyst for emerging talent provides promising young designers with a platform to showcase their creativity on a professional stage.
About Moscow Fashion Week
Moscow Fashion Week is a grand international affair showcasing 90 Fashion Shows. With a lineup of over 200 esteemed designers representing Russia, Indonesia, China, Turkey, the USA, and an array of other nations, this event is set to be a true global sensation. Moscow Fashion Week is an inspiring celebration of creativity, cultural exchange, and sartorial excellence.
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SOURCE Moscow Fashion Week
