SEOUL, South Korea, Dec. 16, 2024 /PRNewswire/ — Many of us have fond childhood memories of playing with blocks. As a result, countless households have toy blocks tucked away, unused. However, as we grow older, block play becomes a thing of the past, and these blocks often end up as plastic waste—amounting to an estimated 9 tons annually.
Korea-based company Goonies has introduced an innovative solution to this problem: Brick Coaster, a groundbreaking way to recycle and reuse old toy blocks. This isn’t just about playing with ordinary blocks. Instead, the Brick Coaster uses your existing blocks in a vertical stacking assembly, creating a structure where an included ball can race through the design.
The vertical assembly allows for endless possibilities in shapes and structures, requiring spatial awareness and creativity—making it a new and exciting way to play with blocks. What’s more, the Brick Coaster is compatible with blocks of various sizes and brands, enabling users to combine different sets and create unique designs. With Brick Coaster, you can repurpose idle blocks at home and rediscover the joy of block play in an eco-friendly way.
Goonies launched the Brick Coaster on the Japanese crowdfunding platform Makuake, and the campaign has already exceeded 100% of its funding goal shortly after its launch. Recently, it surpassed 1 million yen in funding and continues to gain momentum.
Brick Coaster embodies Goonies’ commitment to environmental sustainability. By reusing rather than discarding blocks, the company aims to reduce waste, even in small ways. This product combines the joy of play with an eco-conscious philosophy.
Following the successful Makuake campaign, the Brick Coaster will be available through various distribution channels, bringing joy and sustainability to even more households.
Funding page: https://www.makuake.com/project/goonies2
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SOURCE Goonies
