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Bringing the Wisdom of Traditional Chinese Medicine into Modern Living
HONG KONG, Oct. 9, 2025 /PRNewswire/ — Following the phenomenal success of TVB’s widely acclaimed TV drama Heroes in White—the top-rated series of 2025 with an audience of over 1.57 million and a rating of 24.2 points—Herbalgy, the trusted Pain Management Expert, is extending the show’s inspiring message from screen to everyday life.
Herbalgy, the Pain Management Expert, Partners with Heroes in White to Champion a “Pain-Relieving Serenity” Lifestyle Bringing the Wisdom of Traditional Chinese Medicine into Modern Living
The drama, initiated by TVB, was inspired by the extraordinary real-life experiences of Professor Wong Tin Chee, founder of Herbalgy. Professor Wong’s dedication to advancing Traditional Chinese Medicine (TCM) and pain management moved the production team to bring his story to life. At the end of each episode, Professor Wong personally shares practical wellness insights, showcasing the wisdom of TCM in modern preventive healthcare—perfectly aligning with Herbalgy’s position as the Pain Management Expert.
A Cross-Industry Collaboration Bridging Heritage and Innovation
The partnership between Herbalgy and TVB’s Heroes in White is more than a sponsorship—it’s a meeting of values. Professor Wong’s lifelong dedication to TCM research, pain management innovation, and community healthcare has inspired countless individuals, including TVB’s creative team. His vision of combining professional excellence with a spirit of compassion aligns seamlessly with the show’s core message.
The collaboration has sparked a renewed appreciation for TCM among today’s fast-paced urban audiences, demonstrating how ancient wisdom can offer modern solutions for pain and wellness. Through this partnership, Herbalgy hopes to inspire the public to rediscover balance, vitality, and peace of mind in their daily lives.
From Screen to Real Life: Bringing TCM Wisdom into Everyday Living
As the top-rated drama of 2025, Heroes in White captivated a broad audience of health-conscious urban professionals — precisely the group Herbalgy seeks to serve. Through compelling storylines and authentic depictions, the series seamlessly integrates Herbalgy’s trusted products into everyday scenarios, showing how Traditional Chinese Medicine (TCM) can support everyday wellbeing.
In the drama, characters turn to Herbalgy products for natural relief in different moments:
- For headaches, neck or shoulder tension, Touch-Cool provides instant soothing comfort while helping ease stress and restore focus.
- For character with back pain, Herbalgy Medicated Balm and Herbalgy Analgesic Plaster offer effective relief, promoting faster recovery.
- When the athlete experiences a recurring foot wound during the competition, the main character uses Carthami Flos Pain Relieving Oil and Carthami Flos Analgesic Plaster to help activate circulation, reduce swelling, and ease persistent discomfort.
By weaving these real-life applications into the storyline, Heroes in White not only entertained viewers but also showcased the genuine efficacy and heritage behind Herbalgy’s products.
Comprehensive Pain Management Solutions
In today’s fast-paced urban lifestyle, headaches, shoulder tension, and muscle soreness are part of daily reality. To truly improve quality of life, one must address the root causes of pain. As the Pain Management Expert, Herbalgy is committed to offering targeted, effective solutions tailored to different types and levels of pain through its signature product lines:
Touch-Cool:
Formulated with cooling menthol and equipped with a 360° magnetic massage roller, it relieves upper-body discomfort such as headaches, neck and shoulder pain, and muscle tension.
Herbalgy Medicated Balm & Herbalgy Analgesic Plaster:
Dual herbal treatment alleviates discomfort in the extremities and musculoskeletal joints that promote muscle recovery and flexibility—ideal for post-exercise soreness, helping users regain vitality faster.
Carthami Flos Pain Relieving Oil & Carthami Flos Analgesic Plaster:
Promotes blood circulation and reduces bruising, providing dual-action relief for sprains, contusions, and lumbar strain—keeping users at their best anytime, anywhere.
Embracing a “Pain-Relieving Serenity” Lifestyle Through TCM Wisdom
For decades, Professor Wong Tin-Chee has devoted his career to developing natural, safe, and effective pain management solutions. As Heroes in White so vividly portrays, the wisdom of Traditional Chinese Medicine is not only about treatment—it’s about prevention, balance, and the art of living in harmony.
Herbalgy continues to embody this philosophy, combining scientific innovation with traditional healing principles to help people live comfortably, move freely, and truly enjoy a life of Pain-Relieving Serenity.
Where to Buy Herbalgy Products:
Herbalgy’s range of products is available at the official Herbalgy website, as well as Mannings, Watsons, Wellcome, Yue Hwa Chinese Products Emporium, Colourmix, Sasa, Matsumoto Kiyoshi, Lung Fung Group, HKTVmall, Healthstore, and major chain personal care stores and pharmacies across Hong Kong.
Download high-resolution images: https://cutt.ly/IrGBefFJ
About Herbalgy
Herbalgy Pharmaceutical Ltd. is a company that captures the essence of Hong Kong. Founded in 1999 by the esteemed Professor of Chinese Medicine Wong Tin Chee, he has been inspired by his father, Wong To Yick, since childhood. With a deep passion for Traditional Chinese Medicine and herbal medicine research, Professor Wong has inherited his father’s wisdom and expertise. He is committed to adhering to his father’s philosophy of “focusing on addressing the root cause rather than merely treating the symptoms” and the principle of “viewing pain as a crucial indicator for identifying underlying issues.”
Following the establishment of the family business, Professor Wong was encouraged by his father to create the well-known “Herbalgy” brand. This name reflects the company’s commitment to promoting healthy meridians and overall well-being. With decades of clinical experience and a love for Hong Kong’s traditional Chinese medicine, he established a GMP-standard factory in Hong Kong to ensure the scientific production of traditional medicinal oils and plasters. He has since launched the brands “Touch Cool”, “Herbalgy”, and “Tibet Red”, which blend the unique characteristics of Hong Kong with accessible medicinal oils, magnetic therapy, herbal remedies, and physical therapy, making them some of the most enduring and best-selling brands in the region.
These brands offer straightforward, medication-based home care solutions designed for the early prevention of chronic pain resulting from poor blood circulation in urban lifestyles.
For more information about Herbalgy, please visit:
Website: https://herbalgy.com
Facebook: https://www.facebook.com/Herbalgy/
Instagram: https://www.instagram.com/herbalgyhk/
