Kuala Lumpur, Malaysia – [3 March 2025] – Happening alongside MFID 2025, the iDs’ Choice Awards 2025 celebrated groundbreaking products and brands that set new standards in craftsmanship, innovation, and functionality. This prestigious recognition highlights brands that shape industry trends, promote sustainability, and enhance the interior design landscape.

About iN Publishers & Founder Iko iN
The driving force behind MFID and the iDs’ Choice Awards, iN Publishers, has been a cornerstone of the interior design and renovation media industry for over two decades. Led by Iko iN, a visionary entrepreneur and influential figure in the design world, iN Publishers has been instrumental in connecting designers, brands, and industry leaders. Through platforms like iN Design Lab and strategic collaborations, the company continues to elevate design excellence, inspire innovation, and create opportunities for industry growth.
The iDs’ Choice Awards Process
Nomination – Interior designers nominated standout products based on design, functionality, and innovation.
Voting – A panel of award-winning designers assessed and voted for the best products in each category.
Winners Announcement – The winning brands were unveiled at the exclusive awards ceremony.
iDs’ Choice Awards 2025 Winners
The iDs’ Choice Awards 2025 winners represent best-in-class excellence across various interior design product categories. Congratulations to this year’s 15 winners!
1. TOP NEGATIVE ION & SOLAR TINTING EXCELLENCE AWARD
Brand: Ravo
Company: Avantis Perfecto Sdn. Bhd.
2. IMMERSIVE ELEGANCE: 3D TECHNOLOGY MARBLE TILE INNOVATION AWARD
Brand: Talos – Yi-Lai Marketing Sdn. Bhd.
3. LEADING EXCELLENCE IN BESPOKE AUTOMATIC GATES
Brand: BeauGates – BeauGates Concept Sdn. Bhd.
4. BEST AESTHETIC & PERFORMANCE FAN AWARD
Brand: Deka – Deka Marketing Sdn. Bhd.
5. ULTIMATE ELEGANCE: BESPOKE LUXURY TEXTILE CURTAIN AWARD
Brand: AkemiUchi – Easternmax Textile Sdn. Bhd.
6. TOP PERFORMANCE IN FORMALDEHYDE-FREE PROTECTION
Brand: Nanion – Ecoat Nanion Sdn. Bhd.

7. TOP PERFORMANCE IN INNOVATIVE LOCK & SAFE TECHNOLOGY
Brand: Philips – Nino Digital System (M) Sdn. Bhd.
8. BEST INNOVATION IN BESPOKE WOODEN DOORS
Brand: EFI Home – EFI Home Sdn. Bhd.
9. TOP CONSTRUCTION & BUILD EXCELLENCE AWARD
Brand: Tri-Jed – Tri-Jed Builders Sdn. Bhd.
10. BEST INNOVATION IN STYLISH & HIGH-PERFORMANCE REFRIGERATORS
Brand: Toshiba – Toshiba Sales And Services Sdn. Bhd.
11. LEADING BRAND FOR HIGH-PERFORMANCE WATERPROOF COATINGS
Brand: Sika – Sika Malaysia (C/O Sika Kimia Sdn. Bhd.)
12. BEST-IN-CLASS WEATHER-RESISTANT PAINT AWARD
Brand: Dulux – AkzoNobel

13. TOP INNOVATION IN KITCHEN HOOD & HOB TECHNOLOGY
Brand: Robam – SC Alliance (M) Sdn. Bhd.
14. TOP EFFICIENT & SUSTAINABLE DISHWASHER AWARD
Brand: Bosch – BSH Home Appliances Sdn. Bhd.
15. TOP EXCELLENCE IN COMFORT & SUPPORTIVE OFFICE SEATING
Brand: Merryfair – Merryfair Chair System Sdn. Bhd.
Looking Ahead: The Future of Design Innovation
Backed by over two decades of expertise in the design industry, iN Publishers remains committed to fostering innovation and celebrating design excellence on an international scale. As the industry evolves, iDs’ Choice Awards will continue to explore new trends, challenge conventions, and honour those shaping the world through design.
Similarly, the iDs’ Choice Awards, debuting this year, go beyond mere recognition—they serve as a benchmark for brands dedicated to excellence, innovation, and superior quality. Winning an award in either iDs’ Choice Awards is a prestigious milestone, granting recipients industry-wide recognition, global exposure, and a platform to influence the future of design.
Acknowledgement & Gratitude to Our Sponsors
The success of iDs’ Choice Awards 2025 would not have been possible without the unwavering support of our esteemed sponsors. Their dedication to innovation, craftsmanship, and industry growth has played a pivotal role in elevating this prestigious event.
Our deepest gratitude goes to our Strategic Partner, Malaysian International Furniture Fair (MIFF), for providing an esteemed platform to host the awards alongside one of the region’s most influential furniture trade events. Their continuous support has been instrumental in advancing the interior design and furniture industries, fostering new opportunities, and driving meaningful collaborations.

For more information about iDs’ Choice Awards, please email [email protected].