By combining their complementary strengths, the two companies are creating a more localized and competitive platform to develop innovative products, enhance operational efficiency and support long-term sustainable growth.
CHARLOTTE, N.C., Oct. 2, 2026 /PRNewswire/ — Midea Group and Electrolux Group are advancing their long-term strategic partnership in North America as all three joint ventures are now live. This milestone brings together two global industry leaders with a shared ambition: to strengthen product competitiveness, accelerate innovation and deliver even greater value to consumers and customers.
The partnership was announced on April 23, 2026, building on more than 20 years of collaboration. It brings together the companies’ capabilities in manufacturing, product development, innovation, supply chain and commercial strategies to deliver stronger value to customers and consumers in North America.
“As all three joint ventures go live, the partnership marks a concrete step forward in the companies’ long-term strategy in North America. By bringing our strengths together and working more closely across product development, operations and go-to-market, we can convert years of collaboration into new opportunities to innovate, improve efficiency and better serve consumers and customers,” said Louis Zhao, Vice President of Midea Group & President of Smart Home Business Group.
“This partnership marks a major milestone in the execution of Electrolux Group’s strategy and puts us in a position to accelerate profitable growth. It enables us to continue to invest in sustainable, consumer-centric innovations to serve our customers and consumers with even stronger product offerings in North America,” said Yannick Fierling, President & CEO of Electrolux Group.
Looking ahead, Midea Group and Electrolux Group will continue strengthening local manufacturing and supply capabilities to meet evolving consumer needs. Together, the companies plan to achieve annual North American production of Food Preservation and Fabric Care products that is roughly double current capacity, while also expanding into new product categories.
About Midea Group
Midea is a global technology group covering seven business segments, including smart home, industrial technology, building technologies, robotics and automation, energy, healthcare, as well as smart logistics. Founded in 1968, Midea serves over 500 million users annually and operates more than 400 subsidiaries, 41 R&D centers and 68 major production bases across more than 200 countries and regions. The group has invested over USD 10.4 billion in R&D over the past five years.
About Electrolux Group
Electrolux Group is a leading global appliance company that has been shaping living for the better for more than 100 years. Through leading brands including Electrolux, AEG and Frigidaire, the group delivers solutions across taste, care and well-being to consumers in around 120 markets, with sustainability at the heart of its products and operations. In 2025, Electrolux Group recorded sales of 131 billion Swedish kronor and employed approximately 39,000 people worldwide.
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SOURCE Midea Group Co., Ltd
